| MVNOs to Capture 71% of U.S. Prepaid Wireless Subscribers by 2010, Reveals ATLANTIC-ACM Study |
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For Immediate Release January 30, 2006 Mobile Virtual Network Operators will dominate the U.S. prepaid marketplace by the end of the decade, according to Wireless Growth Winners, Prepaid & Hybrid: 2006-2010, a new study by leading telecommunications industry research consultancy ATLANTIC-ACM. “MVNOs are key growth vehicles in the wireless space,” said Fedor Smith, ATLANTIC-ACM’s director of strategy. “Traditional postpaid wireless market penetration is near the saturation stage in the U.S., and in terms of revenue, prepaid wireless growth will significantly outpace postpaid growth through the end of the decade as the prepaid wireless space nearly quadruples. Prepaid telephony has long been the domain of niche marketers that are better equipped than industry giants to meet the needs of ethnic, youth, unbanked and other key segments that rely on prepaid products and services. MVNOs are powerhouses in wireless telephony that will capture more than two-thirds of prepaid subscribers by 2010.” About the study: About ATLANTIC-ACM: Press members are encouraged to contact Fedor Smith directly at +1 617 720 3700, or by email at fsmith@atlantic-acm.com.
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